Loyalty Program Software for Retail Stores

Retail loyalty beyond a discount

Blanket discounts train customers to wait for sales. A loyalty program does the opposite — it rewards the behaviour you want, which for most retailers is frequency and basket size rather than a one-off transaction.

Sopoints tracks both, so you can reward a customer who visits monthly differently from one who spends heavily once a year, and see which group is actually worth more to you.

Features retailers use most

One program across online and in-store

If you sell both in a shop and on Shopify, a split loyalty program is worse than none — customers do not think in channels. Sopoints treats both as the same program, so points earned online are redeemable in store and vice versa, and your reporting shows one customer rather than two.